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Hotel 901

901 Tequila

hlk | 901
901

This project definitely happened.

By building on it—that’s how. With the bus shelters and billboards for the Cardinals in 2012 we wanted to conjure up the not-so-distant past and use it as motivation for this season.

Maybe ‘how do you keep the rally going’ is the better question. And the answer is by tapping into our collective pride and anticipation. The whirlwind that was the last postseason led us to uncertainty

of its best players. And that uncertainty led to speculation. The speculation gave way to Spring Training. And finally, we’re barreling toward Opening Day with more excitement than ever.

We couldn’t believe it, either. The Cardinals won the World Series. Then, we won the Cardinals. After the celebration slowed down a bit, we got to work on selling tickets for 2012.

901

Da Tequila of Champions

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The Process of Making DTOC

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HLK | 901
HLK | Dekalb

The Inspiration

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“901 is a truly awesome client.”

Joe Leahy | HLK

Joe Leahy | Chief Creative Officer

901
901

Creating a Luxury Hotel Online

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Vestibulum id ligula porta felis euismod semper. Etiam porta sem malesuada magna mollis euismod. Aenean eu leo quam.

HLK

The Site (Floor) Plan

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901
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Taking a Hotel on the Road

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HLK | 901 HLK | 901
HLK | 901
HLK | 901
HLK | 901
HLK | 901

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